New area of interest

This blog (and indeed, my consulting practice) is geared towards the life sciences (pharmaceuticals, biotech, medical devices, etc.). I often delve into other areas, such as outsourcing, India/China, etc. Recently, I've begun to study the issues and techniques for Christian church marketing. It's no secret that church attendance has declined steadily over the last several decades in the US, while actually increasing in other parts of the World, especially in parts of Africa and Asia. I've been thinking about ways to apply basic marketing methods to this problem, not only to help our church, but other local churches as well.

If anyone has any thoughts or experiences along these lines, please drop me a line.

Comments

[Steve Shu]

Have you seen these links? Not exactly marketing, but related to blogging and the church ...

http://www.bloggingchurch.com

http://www.lifeway.com/lwc/article_main_page/0%2C1703%2CA%253D160053%2526M%253D150036%2C00.html

[Steve Shu]

Maybe also see this post for some other links ...

http://www.21publish.com/sshu/archive/2005/09/21/eyyuyfyoyqs6.htm

[Carlos N Velez]

Thanks, Steve.